Design for Society

Here is final animation for my design for society brief. It focuses on oil and it's effects on the climate. The video also briefly covers how we can solve the problems presented towards us by oil. I've used a very simple colour scheme to make the graphic elements in the video stand out more. It also makes the text a lot easier to read. This is the first time I have worked entirely digitally for one of my university briefs. I feel because of this I have been able to greatly improve the quality of not only my concept work but also my final production. I started by making vector artwork in Flash. I then made concept stills which translated into a storyboard (seen below). Because I had worked with vectors straight away (instead of doing sketchbook work) I was able to animate straight away after I had completed my concept. This also meant I knew that my concept was highly accurate to what my final production would look like. I think the biggest advantage of taking this approach was that I able estimate exactly how much I would be able to achieve within my time constraints.